Things are rather busy today. People are rushing around, usually on their smart devices, and don’t have much time to stop and look around. For businesses, this means getting noticed is more challenging than ever before.
While this is true, research has proven that one of the best ways to help your business stand out from the crowd is by investing in well-branded, quality business signage. In fact, according to recent research, having a sign on premise will bring in over 50 percent of a business’s new business and approximately 35 percent of all consumers stated that they were only aware of a local company because they saw their sign.
Monument Signs for Your Kansas City Sign
While signage is crucial to the success of your business, one of the first things you will realize is that there are a lot of options. You may find it challenging to choose the right type of sign for your needs.
Even though you have several types of signs to choose from, monument signs stand out for several reasons. Keep reading to learn what those reasons are.
Big and Bold
When you install a monument sign, it is going to help bring new customers to your business. A stylish monument sign will help to mark the entrance to your business and let the market know that you aren’t going anywhere. These are solid and visible – a sign of permanence – for the sign, and your business.
Designed to Last
Modern monument signs are designed out of long-lasting, durable materials. Thanks to the solid construction and the strong foundation, you can feel confident that the sign can stand up to environmental events and bad weather. What’s even better is that these signs don’t require much care or maintenance, which means you can have a set-it-and-forget-it advertisement option for your business.
Help Establish Brand Awareness
According to experts in the industry, investing in a monument sign has the same value as a 24-page ad in the newspaper. For a small business, this is an invaluable way to establish your business identity and to gain new customers.
Are Monument Signs the Right Option for Your Business?
If you are considering investing in business signage, there is no question that monument signs are a great way to go. They offer an array of benefits and a sense of permanence that other signs can’t compete with.
If you are ready to have this type of sign designed and fabricated, be sure to contact the professionals at Excel Lighting & Sign. They will ensure you get the signage you want and need for a price you can afford. Also, with the right sign in place, you will find that it is much easier to get new customers in your store.