Sign Tips and Advice

Keep up with the latest signage tips and tricks from Excel Lighting and Signs. 

Traditional Billboards vs. LED Signs
27May

Traditional Billboards vs. LED Signs

You have likely seen billboard messages and advertisements in the past. You may even see a few on the way to work or the grocery store. While these signs are

Important Information About LED Retrofitting
13May

Important Information About LED Retrofitting

Are you concerned that the current energy consumption by the fluorescent lamps in your commercial facility is getting too high? If so, LED retrofitting may be the ideal solution.

How the Right LED Sign Can Help Build Your Brand
28Apr

How the Right LED Sign Can Help Build Your Brand

Today, branding your business effectively takes more than a catchy slogan and a nice logo. Your brand is the image of your business and how customers perceive and view you.

Tips for Cleaning Your Digital Signage
15Apr

Tips for Cleaning Your Digital Signage

If you want to enhance the visibility and durability of your digital signage, cleaning it is essential. Dirt and dust buildup can cause serious issues for the screen displays and

The Importance of Cooling Fans for Your LED Sign
31Mar

The Importance of Cooling Fans for Your LED Sign

In Kansas City, the summers can be brutal. Each year the area seems to top last year’s high, making the outside world a miserable, hot mess. Not only do high

Why Is Interior Signage So Important for Your Business?
13Nov

Why Is Interior Signage So Important for Your Business?

Did you know that interior signage is just as important for your business and brand as exterior signage? When people come into your business building or corporate office, you need

Tips for Combining Visibility and Readability with Your Business Signage
27Oct

Tips for Combining Visibility and Readability with Your Business Signage

Creating and installing quality business signs is an effective way to draw attention to your business and what you offer. If you opt for digital signage, it will take your

The Top Design Mistakes to Avoid When Creating Your Sign
13Oct

The Top Design Mistakes to Avoid When Creating Your Sign

Are you ready to have a new sign created for your business? If so, you may have great ideas, but if you aren’t careful during the design process, you may

The Biggest Benefits Offered by Electronic Signs for Your Business
30Sep

The Biggest Benefits Offered by Electronic Signs for Your Business

If you don’t advertise, you may find it difficult for your business to go far. Are you searching for a new way to advertise your company? If so, now is

Signs It Is Time to Invest in a Business Sign Audit
17Sep

Signs It Is Time to Invest in a Business Sign Audit

Just like most things in life, as time passes, your business changes. They tend to grow, you get better at what you do, and you may even expand the products

Should You Replace or Redesign Your Sign?
03Sep

Should You Replace or Redesign Your Sign?

There’s no question that a quality and attractive sign will help your business stand out from your competition and help differentiate you from others in the area. However, no sign

Helpful Tips to Create an Effective and Branded Sign for Your Business
19Aug

Helpful Tips to Create an Effective and Branded Sign for Your Business

There are a few benefits offered by making your small business seem larger than what it really is. Being able to make your business seem bigger means that customers will

Effective Ways to Make Your Business Signs Stand Out
06Aug

Effective Ways to Make Your Business Signs Stand Out

The most effective signs in Kansas City are those that are well thought out and properly designed. After all, when you create a quality sign, you are going to draw

Buying a Sign: A Guide for Busy Business Owners
24Jul

Buying a Sign: A Guide for Busy Business Owners

Are you in charge of buying a custom business sign for your company? If so, this handy guide will help you gather the information needed before you start shopping. You

Using Digital Signage to Transform Your Restaurant’s Dining Experience
12Jun

Using Digital Signage to Transform Your Restaurant’s Dining Experience

Regardless of the type of restaurant you own, there’s a good chance you rely on the use of digital signage. This includes everything from pop-up sales to bars, foodservice providers,

Benefits of Investing in a Projecting Sign for Your Business
29May

Benefits of Investing in a Projecting Sign for Your Business

Finding new and effective ways to advertise your business is important. You want to ensure the name of your business remains top-of-mind for past customers and be noticeable by potential

The 4 Types of Signage Your Business Needs to Have
15May

The 4 Types of Signage Your Business Needs to Have

When you walk through the busiest parts of Kansas City at night, one of the first things you likely notice is all the lit-up storefront signs, the awning signs, or

Signage Wear and Tear: What to Look for and How to Fix Damage
01May

Signage Wear and Tear: What to Look for and How to Fix Damage

For virtually any business, developing a strong branding strategy is a crucial aspect of your business’s growth. For a brick-and-mortar business, an important part of an effective marketing strategy is

Red Rules: Why Red Should be in Your Restaurant Sign
16Apr

Red Rules: Why Red Should be in Your Restaurant Sign

You probably know that colors have a huge impact when it comes to branding and advertising for businesses. Certain colors can be used to help promote a specific desire or

Neon Signs: They Aren’t Just for Bars and Casinos!
02Apr

Neon Signs: They Aren’t Just for Bars and Casinos!

Neon signs aren’t a new concept. In fact, they have been helping business owners stand out and gain attention through the years. Unfortunately, this type of signage has also been

Monument Signs for Your Business: Does it Make the Right Statement?
17Mar

Monument Signs for Your Business: Does it Make the Right Statement?

Things are rather busy today. People are rushing around, usually on their smart devices, and don’t have much time to stop and look around. For businesses, this means getting noticed

A Helpful Guide to Channel Letter Signs
02Mar

A Helpful Guide to Channel Letter Signs

If you are ready to invest in a new channel letter sign for your business, it’s crucial that you think about the most critical aspects – the mounting and lighting.

Making a Statement with Your Signage: Why Backlit Signs Are So Popular
21Feb

Making a Statement with Your Signage: Why Backlit Signs Are So Popular

Being able to grab the attention of potential customers and clients is becoming more and more difficult. There are such a large number of modern luxuries that your company must

Effective Ways to Stand Out in a Shared Business Space
13Jan

Effective Ways to Stand Out in a Shared Business Space

A shared business space offers unique challenges and advantages. For example, you have a built-in support system of the nearby business owners, the lease rates are typically more affordable, and

The Biggest Benefits of Investing in a Quality Business Sign
02Jan

The Biggest Benefits of Investing in a Quality Business Sign

You may offer the best products and unparalleled services, but if your business sign falls short, it isn’t going to matter. You need people to be aware of your organization,

Unique Ways to Use High Quality Signage
19Dec

Unique Ways to Use High Quality Signage

While it may not seem like it makes too much of a difference, the quality of your company’s signage is extremely important. Poor, damaged, or hard-to-see store signage can be

Indoor vs. Outdoor Signage: Important Differences You Should Know
05Dec

Indoor vs. Outdoor Signage: Important Differences You Should Know

A key part of any effective marketing strategy is to use signs to advertise where your business is and what it has to offer. In fact, it’s your sign that

Architectural Signage Design Tips
14Nov

Architectural Signage Design Tips

Investing in a custom architectural sign is a smart move. This type of official, set-in-store announcement of your business, where it is, and what it offers is validation for you

Important Maintenance for Your Business Signage
30Oct

Important Maintenance for Your Business Signage

Custom signs for your business represent an investment, right? You spend quite a bit of time and thought into finding the right sign company, working with them to create a

Mistakes to Avoid with Your Commercial Signage
17Oct

Mistakes to Avoid with Your Commercial Signage

When you own a business, you probably understand how important it is to promote what you offer and your brand in general. If you are ready to advertise your business

Effective Ways to Boost Your Business Sign Readability
02Oct

Effective Ways to Boost Your Business Sign Readability

Regardless of what industry your business is in, the first impression a potential customer has of your company is probably going to come from your business’s sign readability. In fact,

The Truth About LED Business Signs
23Aug

The Truth About LED Business Signs

If you are in the market for a new business sign, chances are you have heard all sorts of information about LED signs. Some of it is true, some of

Tips for Improving Your Business Sign Visibility at Night
21May

Tips for Improving Your Business Sign Visibility at Night

There’s no reason to limit the base of your customers by having business signs that are only visible during the day. There are several signage options that can be easily

Effective Methods to Retain Your Customers Using LED Signs
01May

Effective Methods to Retain Your Customers Using LED Signs

From the outside looking in, media outlets make it look as though the traditional, brick and mortar retails are struggling to stay afloat. While it is true that e-commerce is

Benefits of Digital Signs for Religious Organizations
08Apr

Benefits of Digital Signs for Religious Organizations

Houses of worship are beginning to realize the many benefits offered by digital signage. In fact, there are countless stories of temples, mosques, churches and other places of worship witnessing

Helpful Tips to Adopt LED Lighting into Your Healthcare Facility
28Mar

Helpful Tips to Adopt LED Lighting into Your Healthcare Facility

When many clients start thinking about replacing their existing lighting with LEDs, they often have concerns about downtime and cost. The fact is, LED lighting is thought of as a

The Potential Cost of Putting Off Your Retrofit Plan
25Feb

The Potential Cost of Putting Off Your Retrofit Plan

Have you been thinking about investing in a retrofit for your warehouse, office or another commercial space for a while? While there are quite a few factors that go into

Lighting Audits: Everything You Need to Know
11Feb

Lighting Audits: Everything You Need to Know

If you are like most people, when you hear the word “audit,” you may imagine the IRS coming over and rifling through all of your financial information. However, there’s nothing

Do You Need to Replace or Redesign Your Business Sign? These Signs Scream Yes!
30Jan

Do You Need to Replace or Redesign Your Business Sign? These Signs Scream Yes!

There is no question that an attractive sign can help your business stand out from your competition. It can also help to differentiate you from other company’s nearby. However, what

Important Factors to Consider when Designing and Setting Up Your Business Signage
26Dec

Important Factors to Consider when Designing and Setting Up Your Business Signage

Did you know that the most likely way that customers are going to find out about your business is by seeing your signs? It’s true! Signs are powerful. Since they

Are Business Signs Worth the Investment? Consider the Facts Here
26Oct

Are Business Signs Worth the Investment? Consider the Facts Here

Do you invest time and money when it comes to developing business signs? If not, you may be missing out on some powerful and effective marketing efforts.

Helpful Tips to Ensure Your Signage is as Effective as it Can Be
12Oct

Helpful Tips to Ensure Your Signage is as Effective as it Can Be

Signs are a powerful marketing tool for your business. In fact, there’s actual evidence to back up these claims. However, in order to reap all the benefits and power that

How Your Church Could Benefit from Digital Signs
27Sep

How Your Church Could Benefit from Digital Signs

Digital signs are effectively changing the way that churches and places of worship communicate with their congregation, and the community as a whole. There are more than a few stories

LED Retrofit Kits FAQ: Common Questions and Answers
12Sep

LED Retrofit Kits FAQ: Common Questions and Answers

Are you tired of paying too much for electricity each month? With all of the different energy efficient upgrades on the market, selecting the right one for your commercial building

The Top Benefits Offered by Digital Signs for the Healthcare Industry
29Aug

The Top Benefits Offered by Digital Signs for the Healthcare Industry

Health care facilities are both unpredictable and mystifying. It’s possible to use digital signage in this sector and improve staff, visitor and patient experiences. Regardless of if its digital screens

5 Tips to Ensure Your New Lighted Sign Exceeds Expectations
21Aug

5 Tips to Ensure Your New Lighted Sign Exceeds Expectations

Are you ready to purchase a new sign for your business? If so, one of the first things to understand is that it’s not the same as buying a house

3 Indications it’s Time to Invest in a New Business Sign
02Aug

3 Indications it’s Time to Invest in a New Business Sign

Chances are you have seen them in the past – old, damaged, weather-worn signs. Not only are these easy to spot, they’re even easier for you to forget. The fact

What Value Do LED Signs Offer Your Business?
22Jun

What Value Do LED Signs Offer Your Business?

If you are looking for new ways to help your business grow, then you can consider several options. Thanks to the prevalence of the World Wide Web, you can implement

Tips to Select the Best Sign Company for Your Small Business
07Jun

Tips to Select the Best Sign Company for Your Small Business

Trying to get the word out about your business is one of the best ways to increase the foot traffic you have on a day to day basis. However, it

Tips to Help Create Better Content for Your LED Signs

According to information from the Small Business Association, utilizing an LED display sign can help to improve the visibility of your business, which can lead to an increase in sales

The Importance of Fonts for Your Business Sign
08May

The Importance of Fonts for Your Business Sign

When you talk to someone and have a conversation, you use much more than just your words to communicate. The inflection of your voice, body language, volume, eye contact and

Is it Time to Invest in an LED Sign?
27Apr

Is it Time to Invest in an LED Sign?

LED signs are the most commonly used type of technology used today to communicate your messaging to potential customer while they are on the road. Businesses everywhere are beginning to

How You Can Save Time by Investing in Digital Signage
13Apr

How You Can Save Time by Investing in Digital Signage

Being busy is a good thing. It typically means that your business is doing well. However, finding the time to accomplish smaller tasks during the day can become somewhat difficult

How Electronic Signs are Changing Traditional Advertising
05Apr

How Electronic Signs are Changing Traditional Advertising

Today, it is no longer enough to have a banner or dull, dark sign outside your business. You have to increase your exposure by taking advantage of all the tech-advancements

Help Your Business Stand Out with Digital Business Signs
28Mar

Help Your Business Stand Out with Digital Business Signs

Thanks to modern innovation, the options for business signage are bigger and more impressive than ever before. If you want to ensure your business stands out from the competition and

Common Objections to Investing in an LED Retrofit
22Mar

Common Objections to Investing in an LED Retrofit

When it comes to LED lighting, there are countless positive benefits it can have for various businesses and organizations. While this is true, there are many business owners who still

Common Issues Related to HID Parking Garage Lighting and Why LEDs are a Better Option
13Mar

Common Issues Related to HID Parking Garage Lighting and Why LEDs are a Better Option

The phrase parking garage lighting is used to describe lighting that is usually a pendant, recessed or surface fixture, which is mounted to the parking structure’s soffit, ceiling or the

The Importance of Proper Lighting For Your Business Signage
24Jan

The Importance of Proper Lighting For Your Business Signage

Finding ways to attract more attention from the general public should be one of the main concerns you should have as a business owner. With all of the different ways

Signs It Is Time to Install an LED Business Sign
19Jan

Signs It Is Time to Install an LED Business Sign

Having success in the world of small business is no easy task. With all of the competition out there, you will need to find a way to set your company

Why Using LED Lighting in a Warehouse Environment is a Great Idea
11Jan

Why Using LED Lighting in a Warehouse Environment is a Great Idea

Owning and operating a warehouse based business takes a lot of hard work. It is your job to make sure your warehouse has all of the elements it needs to

Is Your Commercial Building a Candidate For LED Retrofitting?
05Jan

Is Your Commercial Building a Candidate For LED Retrofitting?

One of the best investments you can make as a business owner is in a commercial building. As time goes by, you may start to notice things in your building

Common Myths About LED Lighting and Bulbs
27Dec

Common Myths About LED Lighting and Bulbs

Having the right lighting in a commercial building is essential. The last thing you want to do is make it hard for employees to see while trying to work due

3 Reasons To Consider LED Retrofit Kits
14Dec

3 Reasons To Consider LED Retrofit Kits

A lot of time and work will go into keeping a commercial building appealing and functional. If you are a business owner, one of your main concerns should be finding

Signs You Need to Replace Your Existing Business Signage
07Dec

Signs You Need to Replace Your Existing Business Signage

Your business sign is often one of the first things people see representing your business. If it is old, worn out, broken or otherwise unappealing to look at, you may

Retrofitting Your Sign: Fluorescent vs. LED Lighting
30Nov

Retrofitting Your Sign: Fluorescent vs. LED Lighting

More and more businesses are making the decision to upgrade their existing signs that use fluorescent bulbs to ones that use LED bulbs. There is a good reason for this

Reasons to Hire Professionals to Install a New Outdoor Sign
18Oct

Reasons to Hire Professionals to Install a New Outdoor Sign

The world of small business is very competitive. As a business owner, you will have to work hard to ensure your business is getting the right amount of attention. One

Statistics About Signage Every Business Owner Should Know
12Oct

Statistics About Signage Every Business Owner Should Know

Starting a business is probably one of the most challenging things you will do in your lifetime. Taking a business from startup to success story is no easy task and

What Your Sign Design Tells Prospective Customers
02Oct

What Your Sign Design Tells Prospective Customers

Portraying the right image is essential when attempting to have a successful business. Every aspect of your image should be geared towards showing prospective customers you are trustworthy and successful.

4 Tips on Avoiding Common Signage Mistakes
26Sep

4 Tips on Avoiding Common Signage Mistakes

If you are like most business owners, getting more customers is your main goal. Some people fail to realize just how competitive the world of small business is. Giving your

Things You May Notice When It Is Time to Replace Your Business Sign

Showcasing the products and services your business offers is important. Attracting new customers is only possible when using the right marketing and advertising techniques. One of the best ways for

Tips For Developing Great Digital Sign Content
15Sep

Tips For Developing Great Digital Sign Content

If you have a digital sign, or are considering purchasing one for your business, the decisions don’t stop once the sign is delivered and installed. Now, you are tasked with

FAQs About LED Retrofitting
07Sep

FAQs About LED Retrofitting

Are you searching for a viable and affordable way to upgrade your existing lighting system? If so, you should consider LED retrofitting. While this is a great option, there are

Common Electrical Sign Repair Issues
01Sep

Common Electrical Sign Repair Issues

There are three basic types of commercial signs. These include LED, neon and fluorescent. Regardless of the size, or when the lights were installed, several issues can arise with each

5 Things to Consider Before Hiring a Sign Fabricator
16Aug

5 Things to Consider Before Hiring a Sign Fabricator

There is no question that having a sign for your business is a priority. This is an invaluable marketing tool that can help spread the word about the product or

4 Secrets to Signage Success
08Aug

4 Secrets to Signage Success

Creating amazing looking signage is not an accident. There are several factors that go into the process. If you choose channel letter, office, monument or neon signs, you need to

Tips for Controlling Lighting for Maximum Energy Savings
23Jun

Tips for Controlling Lighting for Maximum Energy Savings

As you keep researching for your lighting retrofit project, you will discover a number of energy-savings methods that are available, besides just reducing the energy and watts used by the

Signs it is Time for You to Invest in LED Lighting
14Jun

Signs it is Time for You to Invest in LED Lighting

Making the decision of whether or not you should invest in energy-efficiency is a decision that your business has to make alone. In many cases, an energy-efficiency investment is going

Parking Ramp Lighting Retrofits: Increase Savings and Safety
31May

Parking Ramp Lighting Retrofits: Increase Savings and Safety

Parking ramp lighting, as well as other exterior lighting applications are considered to be the latest frontier when it comes to energy efficiency projects for businesses. The fact is, these

Options for Replacing the Lighting in Your Business
23May

Options for Replacing the Lighting in Your Business

If you are thinking about upgrading or changing the lighting present in your business, the first step is to figure out what your options are. Your needs may be direct

Mistakes to Avoid with Business LED Signs
18May

Mistakes to Avoid with Business LED Signs

The benefits offered by LED signs for your business are unsurpassed. They can help generate awareness of your business and help you get more customers in the door. However, to

Is it Time to Consider a LED Retrofit?
11May

Is it Time to Consider a LED Retrofit?

Since the latter part of 2007, LED technology has evolved quite significantly. The components of these bulbs have advanced in terms of efficiency and lumen output, which has increased the

How Outdoor LED Signs can Help You Attract More Business
02May

How Outdoor LED Signs can Help You Attract More Business

Signs and messages have been used since the 14th century outside businesses to attract and intrigue the eyes of those passing by. Regardless of if they are used to highlight

Benefits of Upgraded Lighting Beyond Energy Savings
27Apr

Benefits of Upgraded Lighting Beyond Energy Savings

While one of the main reasons you may be planning on upgrading your existing lighting is the energy savings this offers, did you know there are other benefits offered, as

The Process of Retrofitting Existing HID Lamps to Innovative LED Technology
07Apr

The Process of Retrofitting Existing HID Lamps to Innovative LED Technology

With the increasing popularity of exterior LED lighting, many organizations and companies are ready to take advantage of the vast number of benefits offered by LEDs. However, there are some

The Importance of Commercial LED Lighting Maintenance
29Mar

The Importance of Commercial LED Lighting Maintenance

As a facility or maintenance manager, it is your job to keep all systems in proper, working order. Weak lights can create a real problem. If a light blows, it

LED Retrofit FAQs
23Mar

LED Retrofit FAQs

Have you noticed the lighting in your commercial space is no longer living up to your expectations? Is it too expensive, too dim, or just no longer what you need

Benefits of Installing Motion Sensors with Your LED Retrofit Project
15Mar

Benefits of Installing Motion Sensors with Your LED Retrofit Project

Chances are you already know the many benefits associated with installing LED lighting. Some of the most appealing include safety, cost, and quality; however, did you know that you can

What are the Red Flags when Hiring a LED Retrofit Contractor?
07Mar

What are the Red Flags when Hiring a LED Retrofit Contractor?

There is no question that LED lighting retrofits are the “next big thing” in regard to smart buildings, safety, and energy efficiency. With lighting accounting for about 38% of a

Signs it is Time to Invest in LED Lighting for Your Business
21Feb

Signs it is Time to Invest in LED Lighting for Your Business

When you decide to make an investment in energy efficiency, it is a decision that each business or company has to make on their own. In some cases, an investment

What Steps are Included in a Turn-Key LED Project?
11Jan

What Steps are Included in a Turn-Key LED Project?

Many commercial businesses find that turnkey solutions are an appealing service offered by LED lighting companies. If you are planning a new retrofit lighting system, there are several essential steps

What are the Benefits and Payback Period (ROI) for a LED Retrofit Project?
03Jan

What are the Benefits and Payback Period (ROI) for a LED Retrofit Project?

Saving the planet and saving money are both great objectives for any business. The good news is, these two things often go hand in hand. In fact, a number of

How Much Does a LED Retrofit Cost?
22Dec

How Much Does a LED Retrofit Cost?

When you are considering making a change from traditional light bulbs to LEDs, one of the most common questions professional service providers hear is, “how much is the LED retrofit

Advantages of LED Wall Packs for Kansas City Businesses
09Sep

Advantages of LED Wall Packs for Kansas City Businesses

Whether for schools, retail store entrances, apartment buildings, stairways, malls, or other applications, LED wall packs offer significant advantages over other types of lighting such as metal halide wall packs. LED’s are

Why Switch to LED Parking Lot Lights?
02Sep

Why Switch to LED Parking Lot Lights?

There are several reasons to make the switch to LED parking lot lights, not the least of which is lower cost. For decades, outside areas around retail shops, malls, and other businesses

Is Your Kansas City Business ADA Compliant?
14Jun

Is Your Kansas City Business ADA Compliant?

Braille Signs Don’t Have to be Boring! Restaurants, schools, hotels, public libraries, and all businesses that cater to the public are required to have ADA-compliant signage.  The ADA, otherwise known

LED Lighting for Your Kansas City Business
30Mar

LED Lighting for Your Kansas City Business

Why Choose LED Lighting for Your Kansas City Business? LED, or Light Emitting Diodes, offer several benefits for Kansas City businesses in search of unique lighting solutions that give you more

Exterior Business Sign Options for Kansas City Businesses
07Dec

Exterior Business Sign Options for Kansas City Businesses

Businesses in the Kansas City area want to stand apart from the competition, which is very stiff in most industries. There are many ways to accomplish this, including the exterior

5 Business Sign Types in Kansas City

Have you ever seen those illuminated signs for retail businesses in the Kansas City area? A lot of people can benefit from them – including you. They are a great

Lobby Signs & Lobby Sign Materials

As a business owner in the Kansas City area, you may not really realize the importance of lobby or reception area signs for your business. Other than leaving clients sitting

Are Your Kansas City Business Signs Going to the Birds?

They say you only get one chance to make a first impression. As a business owner, you know that’s true, but did you know that it’s not just your building

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