
Are Business Signs Worth the Investment? Consider the Facts Here
Do you invest time and money when it comes to developing business signs? If not, you may be missing out on some powerful and effective marketing efforts.
Keep up with the latest signage tips and tricks from Excel Lighting and Signs.

Do you invest time and money when it comes to developing business signs? If not, you may be missing out on some powerful and effective marketing efforts.

Signs are a powerful marketing tool for your business. In fact, there’s actual evidence to back up these claims. However, in order to reap all the benefits and power that signs offer, you have to use your signs properly.

Digital signs are effectively changing the way that churches and places of worship communicate with their congregation, and the community as a whole. There are more than a few stories out there about synagogues, mosques, temples and churches seeing an increase in overall attendance and a stronger connection with communities

Are you tired of paying too much for electricity each month? With all of the different energy efficient upgrades on the market, selecting the right one for your commercial building is not easy. One of the best ways to reduce energy consumption and increase the functionality your building has is

Health care facilities are both unpredictable and mystifying. It’s possible to use digital signage in this sector and improve staff, visitor and patient experiences. Regardless of if its digital screens to help reduce the perceived wait time, or interactive kiosks to offer help with navigation around a big facility, digital

Are you ready to purchase a new sign for your business? If so, one of the first things to understand is that it’s not the same as buying a house or even a car. Chances are, you aren’t going to buy multiple signs in your life. This means you need

Chances are you have seen them in the past – old, damaged, weather-worn signs. Not only are these easy to spot, they’re even easier for you to forget. The fact is, nothing gives off a more unprofessional feel than an obviously out-of-date storefront sign. It reflects poorly on your overall

If you are looking for new ways to help your business grow, then you can consider several options. Thanks to the prevalence of the World Wide Web, you can implement things such as Facebook ads, Google PPC and more. Even though these digital methods are ideal for reaching people who

Trying to get the word out about your business is one of the best ways to increase the foot traffic you have on a day to day basis. However, it can also help to increase your sales (or the equivalent in your industry). While providing excellent customer service helps to

According to information from the Small Business Association, utilizing an LED display sign can help to improve the visibility of your business, which can lead to an increase in sales ranging from 15 to 50 percent. One of the best ways to gain the maximum value from the content displayed

When you talk to someone and have a conversation, you use much more than just your words to communicate. The inflection of your voice, body language, volume, eye contact and even the gestures you make, play a part in the way you express yourself and get your message across. This

LED signs are the most commonly used type of technology used today to communicate your messaging to potential customer while they are on the road. Businesses everywhere are beginning to realize that custom messaging is the simplest way to communicate with the public, in real time. As a result, many